Set site links
as a default or per batch.
Set site links as a default or change them at the batch level. No forgotten links, no wrong URLs.
Site Link Controls
Set a default. Change per batch when needed.
Configure site link preferences at the account level. They apply automatically — or change them for a specific batch.
Set once as a default. Change per batch when needed.
Site link settings are saved at the account level. Change them for any batch without affecting your default.
Set a default per account
Configure site links at the account level. Your default applies automatically to every batch.
Change per batch when needed
Need different site links for a specific batch? Change them without touching your account default.
Aligned with your UTM tracking
Site links can follow the same UTM parameters as your campaigns. Tracking stays consistent across all destinations.
Why we built this…
Site links are easy to forget.
They're one more setting to remember on every launch. When you're under pressure, links get missed or configured with the wrong URL. We made it a default you set once.
Wrong URLs cause real problems.
A wrong destination on a site link means wasted ad spend and a bad experience. Setting defaults and changing per batch reduces that risk.
Frequently Asked Questions
Common questions about Site Links.
Yes. Set your default at the account level. It applies automatically to every batch unless you change it.
If you set a default, site links are applied automatically. You don't have to remember to add them on every launch.
Yes. Each account gets its own default. Your team doesn't have to remember which client has which site links.
Explore related workflows
If you are working with Site Links, these are usually the next workflows teams explore.
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